Welcome to Universe Design a leading Graphic and Web Design Company. We are a team of professionals who are creative, inspired and passionate about everything we do. Our company has many years of experience in website design and incomparable website marketing. Also we provide any print based promotional materials design, such as leaflets, flyers, business cards, etc...
Don't look further and we will help you to make your business grow!
What's New
 
Latest Website Designs
Flash Presentation
Nothing can make your site feel more impressive, interactive and alive than Flash.

Flash websites can be anything at all. There are very little to no limitations at all, and the imagination of the designer and developer can therefore explore more new and innovative approaches to web design.
Banner Design
We can design impressive banners for you and offer three types of banners: Static Banner - free for our customers, Animated Banner - just £15 or Flash Animated Banner - just £20.
 

About Us

Universe Design provides web design and internet related services to a broad range of clients ranging from small businesses to large corporate organisations. Our services include web design, web development, internet marketing, graphic design, multimedia and consultancy. Our aim is to provide our clients with the very best website possible, on time and within budget.

 

Universe Design takes pride in the fresh approach we bring to all web design projects thanks to a unique mix of skills combining creativity and technical expertise. Universe Design is constantly researching new web technologies and the ways in which technology can be harnessed to enhance and promote our clients business activities.

Why Every Business Needs a Website?

Websites are unquestionably the most overlooked means of marketing for local, owner-operated businesses. It is a verifiable truth that every business owner NEEDS a website.

 

A website is the most important thing that you can invest in to guarantee that your business competes and thrives among the many competitors inhabiting your particular market. An online presence is the most efficient and economical way to reach more people who are seeking exactly what you provide. Furthermore, it will ensure that your business will accrue the profits it should. Possessing an online store, if you are selling products, is the smartest and easiest way to conduct business across the globe. Anyone can acquire a website and it is strikingly affordable compared to other marketing techniques like costly advertising, Yellow Page listings and the list goes on and on.

 

In today's market, running a small business of any kind has never been so competitive. Even specialty markets can have an abundance of competitors in the immediate vicinity. By having an online presence, you earn respect, create a sturdy foundation, enable enhanced communication, and reach a larger customer-base. The possibilities of success escalate once you have a website!!!

 

It is very likely that you have encountered your competitors online. You observe their nice website that reaches many more consumers than businesses who are lacking the one thing that we should never be without - A WEBSITE.

 

It is much easier to have someone visit your website, than to drive to your store to see what you have to offer. Everything they need to know can be conveniently located on your website and even a way to purchase the product (which is optional of course, but extremely recommended). Now that you understand the importance of having an online presence.

What is a Website?

We all know what website looks like but what exactly is one?

 

A web designs can come all in all different shapes and sizes, there are so many web designs in the world and so many different styled/coded websites exists, but in simple terms a website can be a collection of media items, such as text, images, photoshops, video's etc, which are accessible online via the big WWW (World Wide Web). Websites tend to be publicly accessible pages for people to view and see. There also many different types of websites, such as, blogs, enterainment, forums etc.


Web design is about much more than creating a design that is fresh and appealing. Any web site that is to become successful as a sales and marketing tool needs to be intuitive and easy to use for first-time and repeat visitors.
Effective web design is now a vital component to any business. Whether you need a new web design or it's time to give your current website a facelift or upgrade, there are three main web design elements to consider:

 

- Creative Web Design
- Website Architecture and Navigation
- Website Content

 

Getting started is always the hard part in starting off a web design. We do need to discuss lots of factors if your seriously going for it. Factors like what content can you provide, what shall your website be about, what features can we include in your website. Factors like that need to be addressed before we even start.

Website Hosting

In order to have a website you must have a host. A host will have web-servers which are specifically designed for website hosting, so this means they are optimised for the task in hand, and that is to host your website and house it's data. But there are so many web hosts out there, which one would be right for you?

Paid hosting means you get much better servers and also they will be configured to handle big loads, unlike free hosting.

Our web design studio provides full assistance in choosing and purchasing high speed, highly reliable, secure hosting for your website.

Domain Names/Registars

A domain name is simply this, http://yourwebhost.com it is bought from someone called a domain registar, domain names are custom addresses that people can make. This is slightly different to such things like Sub-Domains, Example you are hosted at a free host and for your website address is something.yourwebhost.com a domain name cuts out the .yourwebhost bit out and making it independant of any other website.

 

Domain name can also have different extensions at the end of them such as, .net, .co.uk, .org, .org.uk, .gov, .com etc. In some cases you can have custom ones created, but these cost alot of money.

 

Domain registras are the providers of the domain names. There are many registars out there. Each service will differ but in the end they are providing the same thing.

What Should My Website Contain?

Most important, however, is that the pages of your website should contain textual information that discusses your company's products or services and their benefits. It is the textual information on your website that Google uses to determine the subject matter of each page and for which keywords your site should be listed as the result of a search.

 

Your aim should be to appear near the top of a Google search for the products or services that your business offers. Many keywords are so competitive that you simply don't stand a chance to get near the top, so try to find something specific to your business that effectively targets your potential customers. The keywords also need to be something that people will really use, so you might want to ask a few people what they would use to search for your site. Once you have decided which keywords to target, make sure that you use them liberally on your website, and preferably in headings. Don't use synonyms; stick to your chosen phrases.

 

In the early days of the Web it was common to see "under construction" signs on websites. In those days there was some tolerance for this, but these days any evidence that the website is unfinished is seen as unprofessional and is a real turn-off for visitors. Also try to maintain the integrity of your website; in other words try to ensure that all links point to pages that still exist. If your site points to places elsewhere on the Web you have no control over their existence, but it still casts a bad reflection on your site if it contains many links to fictitious or expired pages.

Search Engine Optimization

All of us who have Internet businesses and own websites realize that our businesses will live or die according to the amount of people that are visiting our website. Although there certainly are a lot of different ways that you can pull traffic to your website, one way that tends to send you qualified traffic on a regular basis is search engine optimization, or SEO for short. This is something that almost all Internet marketers have dabbled in at some point, some with great success and others who get disappointed and give up on their search engine optimization efforts altogether.


Here are the two basics of search engine optimization :

 

On Page Factors

 

Any good search engine optimization campaign starts out with factors that involve the webpage itself. If you're going after a specific keyword or perhaps a keyword phrase, you want to make sure that you include it in the title tag of the webpage and perhaps prominently toward the top of the webpage as well. Although there is some speculation on the exact percentage of saturation that should occur on the webpage, using it naturally is typically the best bet. You should also use related keywords in order to pick up on any latent semantic indexing that is happening within the search engines.

 

Off Page Factors

 

These are generally more important to your search engine rankings than the on page factors. In order for you to rank well, you need to display to the search engines that your website is popular on the Internet when it comes to that particular keyword or keyword phrase. You would do this by getting links back to your website from a variety of different other sites. You can do this by commenting on blog posts, writing articles and distributing them or simply asking somebody for a link back to your site. The more links you have, the better your rankings will be, provided you don't try to game the system.

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Freelance Website Designers UKFreelance UK
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